How to Use Meta Tags Effectively for SEO

What Are Meta Tags?

Meta tags provide search engines with context. Google Search Central explains their importance.

Title Tags Best Practices

Keep titles under 60 characters and include primary keywords.

Meta Descriptions That Convert

Compelling descriptions increase CTR. Refer to Yoast and Moz for optimisation tips.

Common Meta Tag Mistakes

Avoid duplication and keyword stuffing.

Tools to Test Meta Tags

Use Screaming Frog and Yoast SEO to review metadata.

Conclusion

Well-optimised meta tags improve both rankings and user engagement.